国际传播(International Communication)
国际传播(International Communication)
5000+ 人选课
更新日期:2026/05/29
开课平台学堂在线
开课高校暨南大学
开课教师郑越郑亮
学科专业文学新闻传播学类
开课时间2026/02/04 - 2026/07/21
课程周期24 周
开课状态开课中
每周学时-
课程简介

一、为什么要学习这门课程?

       通过本课程学习,使学生对国际传播学的总体框架和发展脉络有清晰的认识,了解国际信息传播的现象和本质,能够运用国际传播学理论和方法分析当下国际形势和社会现实问题,为从事国际新闻实践和研究打下基础。


二、课程的亮点和优势是什么?

       首先,本课程用英文讲授,学生课堂互动和作业也使用英文,这将提升国内学习者的国际化能力,并跟国际学习者在同一个平台上互动交流。


       其次,本课程的讲授内容不仅包括国际传播理论和国际媒体实践,还紧扣国际传播发展前沿,提供丰富的国际案例分析。


三、课程涵盖了哪些内容?

       本课程内容共分为八个部分,每讲三至五小节,每节6-10分钟:

       1 国际传播发展历程

       2 国际传播理论

       3 全球电信设施

       4 国际媒介市场发展历程

       5 传播和文化的全球化

       6 国际传播的反向流动

       7 互联网时代的国际传播

       8 中国的国际传播


课程大纲
Unit One:The Historical Context of International Communication
1.1 Communication and Empire
1.2 The Growth of the Telegraph & the Era of News Agencies
1.3 The Advent of Popular Media
1.4 Radio and International Communication
1.5 International Communication & Development
Unit Two: Approaches to Theorizing International Communication
2.1 Free Flow of Communication
2.2 Modernization Theory
2.3 Dependency Theory
2.4 Cultural Perspectives
2.5 Discourses of Globalization and others
Unit Three: Creating a Global Communication Infrastructure
3.1 The Privatization of Telecommunications
3.2 Free Trade in Communication
3.3 Privatizing Space & Key Players in Global Satellite Industry
Unit Four: The Global Media Marketplace
4.1 Media Convergence
4.2 Key Players
4.3 European Broadcasting
Unit Five: Communication & Cultural Globalization
5.1 Globalization and Western Culture's Spread in the World
5.2 Regionalization and Localization in the Media Market
Unit Six: Contraflow in Global Media
6.1 Global Counterflow of Television
6.2 Media Exports from the South to the North
Unit Seven: International Communication in the Internet Age
7.1 The Dawn of the Internet Age and Global Technical Standards
7.2 From a "Free Flow of Information" to "Free Flow of Commerce"
Unit Eight: China's International Communication
8.1 Historical Development of China's International Communication
8.2 The Beginning of Internet Communication
8.3 Continuity and Change
Key Concepts
Final Exam
Reflection & Discussion
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